Mirage Spa

In 2024, while working at GreatPixel, I produced and managed the social media strategy for Mirage Spa.
My role included creating videos and contents for social platforms and LED walls, directing photo shoots, and providing live coverage during trade exhibitions like Milan Design Week and Cersaie.

ART DIRECTION - LEDWALLS - VIDEO STORYTELLING - EVENT LIVE COVERAGE - SOCIAL MEDIA DESIGN - SET DIRECTION

Ledwalls

Video content for LED walls, specifically designed for trade fairs and showrooms, on behalf of Mirage S.p.A.
This role allowed me to craft impactful visual solutions that enhanced the brand and its products in high-profile exhibition settings, combining creativity and technology to deliver an engaging experience.

Social Media

I have regularly managed the strategy and creation of content for Mirage Spa’s social media channels, including Instagram, Facebook, and LinkedIn.

• Events Live Coverage

I handled live coverage on Instagram during two major events for Mirage—Milano Design Week 2024 and Cersaie in September 2024—capturing key moments and sharing them with the audience in real-time.

Live Coverage Cersaie 2024

Live Coverage Milan Design Week 2024

Reels

I created storytelling reels for Mirage Spa to be shared across social media platforms, capturing the essence of their brand and engaging the audience with captivating visual narratives.

Shooting Direction

I directed an on-site photoshoot at Mirage Spa in Pavullo sul Frignano, working alongside a videomaker to produce visual materials for content creation and strengthen their brand communication.
Here’s some BTS.